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Inserts :: Contact advertising department for
information on rates for furnished inserts meeting publishers
exact mechanical specifications, and not requiring trimming
or folding.
Mechanical Requirements :: Follow normal standards
for offset web printing.
Film :: Right-reading, emulsion-side down film
negatives. Film cannot exceed .004". Film must
be prepared to publication size of ad space ordered.
Line Screen :: 133 lpi (min) or 150 lpi (max).
Color Ads :: Color film negatives must identify
the color and registration marks in addition to bleed,
trim, and center marks. All color ads must include a
Matchprint proof made from the film being submitted.
Material being submitted in any other form may result
in color alterations for which the publisher is not
responsible.
Black & White Ads :: Black and White
film negatives must include a velox or silverprint proof
and indicate bleed and trim marks.
Custom Design :: Customized
design services can be provided at the customer's request.
Contact our advertising department for information on
rates.
Covers :: Cover 2 or Cover 3: Earned 4 color
rate + $1,000.
Cover 4: Earned 4 color rate + $1,500.
Additional Colors :: Standard
Color, Match Color (PMS color) or Metallic Color (silver/gold).
Contact advertising department for rates.
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